I developed the graphic charter of a videast and photographer, including her personal typography. It has a limited set of characters, yet sufficient for the titling of the different documents she needs for her activity.

Most of her pictures are taken in a square format, which she particularly likes, so I kept this feature in her business card. The visuals on the back are interchangeable at will, which allows her to adjust her communication according to her needs.

Her classification system is based on three criteria, the subject, the type of visual and the shooting technique. The three sets of pictograms I created cover all her options. As she mainly uses analog material and old processes in her work, I looked for inspiration in old photo books and found it in the technical drawings used to explain the optical mechanisms.

Then I created templates of all the documents needed for her activity, in the software of her choice, so that she could have real autonomy of use.

All the pictogrammes are embedded so she can match them to each picture. The color is interchangeable, it can also be replaced easily by any picture she wants.

Her website celinesourbie.com is extremely minimalist in order to make it all about the photographs and nothing else.